How Mindfulness Can Inspire Your Business

How Mindfulness Can Inspire Your Business

Mindfulness seems to be another corporate trend. Is it worth the hype and how can you bring the principles of mindfulness to improve your business?

Go to the profile of Sarah Skraban

Sarah Skraban

Sep 25, 2017

Photo by [Les Jay]( on [Unsplash](
Photo by Les Jay on Unsplash

Running a business is hard. You need so much more than a college or university degree, a heap of industry experience, or being a marketing whizz to survive and thrive.

You need resiliency, perspective, and the ability to face your fears every day. It is not for the faint of heart.

The right mindset can help you to feel grateful instead of bitter, choose generosity over fear, and keep going when you want to quit.

That’s the basic premise behind mindfulness and here are six mindset tactics every entrepreneur should embrace to help them cope with the pressures of running a business:

The Acceptance of Failure

It’s OK to fail. A huge part of every success story is failure. Instead of fearing failure or avoiding it all together, try embracing it.

Consider each failure a learning experience and expect to fail at new things. When trying any new thing, let failure be a part of the path and not what derails you. Fail enthusiastically and keep going.

“Winners are not afraid of losing. But losers are. Failure is part of the process of success. People who avoid failure also avoid success.” ~Robert T. Kiyosaki

Running a business takes resiliency to failure.

Failure is feedback. And we can worry all day about the potential outcomes, but until we just try, we can’t really know.

“If you want to succeed, double your failure rate.” ~Thomas J. Watson

Generosity + Thankfulness

There has been a shift in online marketing in recent years. Instead of getting in people’s faces and screaming at them to buy, entrepreneurs are now being as generous as possible! They are showing a genuine interest, providing real solutions for potential customers — for free — and building a relationship with readers over time.

It’s about giving and over-delivering because you want people to get better.

Taking time to feel gratitude, even in the smallest of things, reinforces all the positive things that have happened in our day, business, and life.

If you are thankful, you enjoy the journey.

You are not worried that your customers are going to disappear or that they are only going to take your free content. You are grateful for each customer you have made an impact on.

Adopt the Abundance Mindset

There is enough success, money and happiness to go around. If you are constantly looking at what your competition is doing and worrying that “everything has already been done” — you will constantly feel threatened, play scared, and will be put off making ANY moves in your business.

We are living in a world where pretty much everything has been done before. Chances are you are not creating or offering anything brand new. If you do a simple Google search, you will find people and companies doing what you do.

It’s OK. There’s enough to go around.

When you focus your energy on abundance and not scarcity — you choose abundance and are able to grow!

Your Time Has Worth

Time is your most valuable asset. How you spend your time will dictate how successful you are in your career.

Sometimes, there is a need to give your time or products away for free. Whether this is for promotional purposes or not, you need to ask yourself what the return is on your investment.

These are just a few examples of questions you should be asking yourself:

  1. Will a free training session potentially lead to a sale?
  2. Will spending extra time with this challenging client make me a better teacher?
  3. Will teaching a class that pays very low open the door to connect with potential clients?
  4. Will participating in this giveaway reach my target audience?

You need to consider what you will gain, or what you could lose.


In the book ReWork, there is a chapter entitled: “Planning is Guessing.” The chapter just flips the whole “failing to plan is planning to fail” mindset completely over.

Plans sometimes change… roll with it.

You shouldn’t skip thinking about the future and what your long term goals are, but you also don’t want to be so stuck in your ways that you have a hard time improvising.

If you are stubborn with how you want your vision to turn out, you may not be open to changing directions or picking up new opportunities when they are right for your business.

Think about what you can start doing now that will make you money tomorrow or next week. See what works and what doesn’t. It doesn’t have to be perfect right now. Build your plan as you go. (Rework)

Facing Your Fears is Non-Negotiable

What are you afraid of?

Afraid you will fail? People will think you are a fraud? Worried what your friends and family will say?

Ask yourself…

“Do I have something of value to offer that can help people?”

Of course you do.

Remember this: You only have to be one step ahead of the people you are helping.

This perspective will help you through times of self doubt.

Some might even say, if you DON’T put out what you know, you are denying people the opportunity to get better because you are withholding valuable insights and tools!

Talk about a mindset shift!

When you KNOW your knowledge and experience has worth, you feel more obligated to put it out there and help someone.

The time is never going to be “just right.” We are never REALLY ready. But our inadequacies are just our perception. No one is perfect, no one has the perfect plan — we are all just figuring it out as we go!

When you realize this, you begin to forgive yourself and you will realize that you do have something amazing to share or do in this world.

You should put yourself out there and face your fears every day. This is when BIG things happen.

Sarah is a personal trainer, Fitness Director at a private club, mother, and writer behind The Fit Niche. She helps fitness and wellness entrepreneurs work smarter (not longer!) and grow their businesses — without breaking the bank! She also runs a free Facebook Group called Fitness Biz + Blog Mastermind Community. You can find her on Facebook, Twitter, Pinterest and Instagram.